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Abstract Gradient Design

Digital Design - Print Design - Branding Design - Logo Design - Website Design - Experiential Design -

JEFFREY BOOB

PORTFOLIO

Skills

Creative & Brand Design

  • Brand Identity Development

  • Logo Design & Logo Systems

  • Visual Identity Systems

  • Typography & Layout Design

  • Color Theory & Application

  • Concept Development & Ideation

  • Illustration & Iconography

Digital & Web Design

  • Website Design (Mobile Friendly)

  • Wireframing & Prototyping

  • Responsive Design Thinking

  • Landing Page Design

  • Conversion-Focused Design

  • Email & Marketing Design

Strategy & Problem Solving

  • Brand Strategy Translation

  • Marketing Campaign Development

  • Visual Problem Solving

  • User-Centered Design Thinking

  • Information Hierarchy & Content Structuring

  • Design Systems Thinking

Print & Production

  • Print Design & Layout

  • Production File Preparation

  • Vendor Coordination & Print Oversight

  • Large Format & Environmental Design

  • Packaging & Merchandise Design

Collaboration & Execution

  • Cross-Functional Collaboration

  • Client Communication & Presentation

  • Creative Direction

  • Feedback Integration & Iteration

  • Project Ownership & Management

  • Deadline & Workflow Management

I’m a graphic designer focused on building cohesive brand experiences across print, digital, experiential, and web. Whether it’s a full brand system, a custom website, or marketing assets, I translate ideas into visuals that are clear, consistent, and built to perform. 

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  • At CurveBeam AI, I lead visual design supporting marketing, sales, and product teams for advanced medical imaging technology. My work focuses on translating complex, highly technical concepts into clear, approachable visuals that resonate with clinicians, partners, and internal stakeholders. Across digital campaigns, sales enablement, presentations, email, print, and event materials, I maintain and evolve the brand system while ensuring every asset is polished, consistent, and production-ready. The goal is always the same: make sophisticated technology easier to understand, trust, and adopt through thoughtful design.

  • • Ad Design

    • Email Design

    • Website Design

    • Landing Page Design

    • Brochure Design

    • Flyer Design

    • Case Study Design

    • Social Media Design

    • Blog Preview Design

    • Logo Design

    • Branding Design

    • Illustration Design

    • Icon Design

    • Experiential Design

    • Report Design

    • Virtual BG Design

    • Merch Design

    • Content Writing

    • Blog Writing

  • Since joining CurveBeam AI in 2018, I’ve played a key role in shaping and evolving the company’s visual identity through two major rebrands, including a full brand transformation following a 2022 merger. I’ve led the creation of seven product logos and supported the launch of three new products, helping translate complex medical technology into clear, market-ready visuals. During this time, the company’s global installations have grown from 75 to over 200, representing more than 165% growth. My work has supported expansion into international markets including Europe, China, South America, and Australia, ensuring brand consistency and effectiveness across diverse audiences and regulatory environments. I maintain and evolve the brand system while ensuring every asset is polished, consistent, and production-ready. The goal is always the same: make sophisticated technology easier to understand, trust, and adopt through thoughtful design.

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  • Chestnut Medical Associates, a family medical practice based in Massachusetts, initially approached me for a logo design but quickly evolved into a full-scale branding and digital experience project. I developed a complete logo suite and cohesive brand identity, along with detailed branding guidelines to ensure consistency across all touchpoints. From there, I designed and built a fully custom website, including the implementation of HIPAA-compliant patient forms to support secure communication. The project also extended into business collateral such as letterhead and business cards, as well as custom apparel designs to round out their brand presence both in-office and externally. The end result was a unified, professional identity that supports both their patient experience and long-term growth.

  • • Logo Design

    • Branding Design

    • Website Design

    • Business Card Design

    • Marketing Design

    • Form Design

    • Apparel Design

  • The development of a cohesive brand identity helped establish Chestnut Medical Associates as a trusted and professional presence within their community, laying the foundation for long-term growth. Building on that, the launch of their first custom website significantly expanded their reach and accessibility, opening the door to a steady flow of new patients. In its first year, the site generated over 27,000 page views and more than 8,500 sessions, with strong engagement reflected in a 3+ minute average session duration. By year two, traffic and engagement saw substantial growth, with page views increasing by over 60% and sessions more than doubling to 17,000+, alongside a growing base of over 10,000 unique visitors. With the introduction of HIPAA-compliant forms, the website became a critical patient acquisition tool, generating 1,863 new patient inquiries to date, averaging approximately 116 requests per month. This sustained growth has had a direct operational impact, leading the practice to hire three additional providers to meet demand, with the need for a fourth limited only by the capacity of their current facility. As the site continues to perform into year three, it remains a key driver of visibility, trust, and consistent patient growth for the practice.

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  • ConcernCenter came to me through a referral looking to refresh their existing brand while maintaining the equity of their current logo. I built out an expanded visual identity system, including custom brand patterns, updated imagery, and comprehensive branding guidelines to ensure consistency across all touchpoints. Our collaboration has since grown into an ongoing partnership, supporting a wide range of marketing initiatives including brochures, flyers, whitepapers, business cards, and conference materials. I also helped evolve their conference strategy by designing palm cards with QR codes that direct users to their website for digital collateral, reducing reliance on printed materials. In addition, I illustrated their brand mascot, Mr. Brain, which has become a recognizable element across their marketing and web presence. The result is a more cohesive, flexible brand system that continues to scale with their needs.

  • • Brochure Design

    • Flyer Design

    • Case Study Design

    • Branding Design

    • Illustration Design

    • Icon Design

    • Report Design

  • Through our ongoing partnership, ConcernCenter has developed a cohesive and scalable brand system that supports both their marketing and growth initiatives. The introduction of structured branding guidelines, flexible visual assets, and a consistent design language has improved efficiency across all marketing materials, allowing for faster turnaround and clearer communication. The shift toward QR-driven conference materials has modernized their approach to outreach, reducing reliance on print while increasing accessibility to digital resources. The addition of the Mr. Brain mascot has also strengthened brand recognition and created a more engaging, approachable identity across both web and print. Overall, the work has positioned ConcernCenter with a unified, adaptable brand that continues to support their expanding marketing efforts.

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  • PixelJawns is my independent design practice, created to expand my skills beyond my full-time role and work across a broader range of industries and creative challenges. What began as a way to push my growth as a designer quickly evolved into a passion-driven business focused on delivering thoughtful, effective solutions across branding, digital, and print. Through PixelJawns, I’ve been able to collaborate closely with clients to build cohesive visual identities, develop marketing assets, and bring ideas to life from concept through execution. A key focus of the business is supporting and working with brands within the LGBTQ+ community, using design as a tool to help amplify voices, tell authentic stories, and create meaningful, lasting connections.

  • • Ad Design

    • Email Design

    • Website Design

    • Landing Page Design

    • Brochure Design

    • Flyer Design

    • Case Study Design

    • Social Media Design

    • Blog Preview Design

    • Logo Design

    • Branding Design

    • Illustration Design

    • Icon Design

    • Experiential Design

    • Report Design

    • Virtual BG Design

    • Merch Design

    • Content Writing

    • Blog Writing

  • Through PixelJawns, I’ve been able to deliver cohesive, scalable design solutions that have directly supported client growth, brand development, and overall business visibility. From building foundational brand identities and websites for companies like Garman Construction, to driving measurable patient acquisition and operational expansion for Chestnut Medical Associates, the work has consistently translated into real-world results. Ongoing partnerships, such as with ConcernCenter, have further demonstrated the ability to create flexible brand systems that support evolving marketing needs, improve efficiency, and modernize outreach strategies. Across all projects, the focus has been on creating thoughtful, strategic design that not only looks strong but functions as a tool for growth, helping businesses establish credibility, expand their reach, and scale with confidence.

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  • Garman Construction LLC, a general contracting company based in Central Pennsylvania, partnered with me to establish a strong and professional brand presence from the ground up. What began as a logo request quickly expanded into a full brand identity, including a complete logo suite and cohesive visual system designed to reflect the company’s reliability and craftsmanship. I developed a custom website to showcase their services and project work, ensuring a clean, user-friendly experience tailored to their audience. The project also included essential business collateral such as letterhead and business cards, creating a consistent and credible brand across both digital and print touchpoints. The result is a polished, scalable identity that supports their growth and positions them competitively within their market.

  • • Logo Design

    • Branding Design

    • Website Design

    • Marketing Design

    • Business Card Design

    • Apparel Design

  • The work completed for Garman Construction established a strong, professional foundation for the company’s brand and digital presence, positioning them for long-term growth. By developing a cohesive visual identity, custom website, and consistent business collateral, the company now presents a unified and credible image across all client touchpoints. The new website serves as a centralized hub for showcasing services and project capabilities, while the brand system ensures consistency as the business continues to expand. Although still in the early stages of indexing and visibility, the groundwork has been strategically built to support future search performance, lead generation, and scalable marketing efforts.

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